China is keen to apply green technologies to improving its environment, according to exhibitors at the ECO Expo Asia 2013 held in Hong Kong. Demand for environmental services and equipment is being led by the industrial and commercial sectors, as businesses are legally obliged to observe the increasingly stringent green requirements imposed on them by the Chinese government.
Joan Li, general manager of Guangzhou Homeease Trading Co Ltd, has successfully led several foreign brands into China's distribution channels, both offline and online. In this interview, she shared with us her views on the characteristics and changes of consumer demand for small appliances as well as the trends of the development of distribution channels in China.
With vast rewards for the right companies, the environmentally-responsible recycling of electronic waste has been made a national priority across the mainland, although operators still crave more subsidies and greater public supoort.